fbpx

Academic Program Model

Academic Program Model

Communication Studies (AA.SPCH)

The Communication Studies transfer program emphasizes the importance of developing a variety of communication skills for numerous careers. The program prepares students for the junior and senior levels of study in Communications Studies in areas including persuasion, interpersonal, group, digital, and mass media.

This program follows Math Pathway #1. Math requirements for a specific major may vary from one institution to another. Please consult with an academic counselor or academic advisor to confirm the pathway that is applicable to your major and transfer institution.
FIRST YEAR
First Semester
Hours
ENG-119
Composition I Pathway

ENG-119
Composition I Pathway

Students will study the writing process by reading essays illustrating a variety of rhetorical strategies, analyzing texts, and writing, revising, and editing short essays. Course is for students who have assessed into developmental English, receiving supplemental instruction for course completion.


Course Outline

* OR
ENG-120
Composition I

ENG-120
Composition I

Students will study the writing process by reading essays that illustrate a variety of rhetorical strategies, analyzing writing tasks and texts, and writing, revising, and editing short essays.


Course Outline

*
3.0
RTV-150
Introduction to Broadcasting

RTV-150
Introduction to Broadcasting

Emphasis is placed on all aspects of the broadcasting industry including history, digital radio, high definition television, programming, the FCC, advertising, and responsibility to society. A brief explanation of the technical operations of a station is presented.

Course Outline

3.0
SPE-111
Intro to Speech Communication

SPE-111
Intro to Speech Communication

Focuses on the fundamental principles and methods of selection, analyzing, organizing, developing and communicating information, evidence, and points of view to audiences.

Course Outline

3.0
--- ---
Social/Behavioral Science (IAI S)

--- ---
Social/Behavioral Science (IAI S)

No Description Available
3.0
--- ---
Physical and Life Sciences (IAI P or IAI L)

--- ---
Physical and Life Sciences (IAI P or IAI L)

No Description Available
4.0

Semester Totals
16.0
Second Semester
SPE-200
Interpersonal Communication

SPE-200
Interpersonal Communication

Principles and practices of oral communication emphasizing message formation and delivery, listening, perception, awareness of verbal and non-verbal codes, and managing conflict.

Course Outline

3.0
ENG-121
Composition II

ENG-121
Composition II

Students will learn how to find, use, assess and document research sources, producing an extended writing project based primarily on library research.


Course Outline

*
3.0
--- ---
Humanities and Fine Arts (IAI H)

--- ---
Humanities and Fine Arts (IAI H)

No Description Available
3.0
--- ---
Physical and Life Sciences (IAI P or IAI L)

--- ---
Physical and Life Sciences (IAI P or IAI L)

No Description Available
3.0
--- ---
Elective

--- ---
Elective

No Description Available
3.0

Semester Totals
15.0
SECOND YEAR
First Semester
Hours
SPE-213
Intro/Group Discussion

SPE-213
Intro/Group Discussion

Focuses on the principles and application of public and closed group discussions with emphases on purposes and common forms, critical analyses and participation.


Course Outline

* +
3.0
MAT-115
General Education Pathway

MAT-115
General Education Pathway

Survey of mathematical topics including set theory, consumer/financial math, measurement and statistics. Problem solving projects involving detailed written solutions required. Calculators and computers will be used. Intended for students that don't assess directly into MAT-116. Includes supplemental instruction lab


Course Outline

OR
MAT-116
General Education Math

MAT-116
General Education Math

Survey of mathematical topics with emphasis on solutions to real life problems. Topics will include set theory, consumer/financial math, measurement, and statistics. Problem solving projects involving detailed written solutions will be required. Calculators and computers will be used.


Course Outline

* OR
MAT-124
Statistics Pathway

MAT-124
Statistics Pathway

Application of elementary principles of descriptive statistics. Elements of probability, sampling techniques, binomial and normal distribution, correlation/regression and hypothesis testing. Graphing calculator and Excel required. Intended for students that don't assess directly into MAT-125 Statistics. Includes supplemental instruction lab.


Course Outline

* OR
MAT-125
Statistics

MAT-125
Statistics

Application of elementary principles of descriptive statistics including frequency distribution, graphical presentation, measures of center, location and variation. Elements of probability, sampling techniques, binomial and normal distribution, correlation/regression and hypothesis testing. Graphing calculator and Excel required.


Course Outline

*
3.0
--- ---
Humanities and Fine Arts (IAI H or IAI F)

--- ---
Humanities and Fine Arts (IAI H or IAI F)

No Description Available
3.0
--- ---
Social/Behavioral Science (IAI S)

--- ---
Social/Behavioral Science (IAI S)

No Description Available
3.0
--- ---
Elective

--- ---
Elective

No Description Available
3.0

Semester Totals

15.0
Second Semester
SPE-220
Persuasive Speaking

SPE-220
Persuasive Speaking

Studies audience attitudes, logical lines of reasoning, and emotional appeals used in causing an audience to accept different views or to adopt recommended courses of actions.


Course Outline

*
3.0
--- ---
Social/Behavioral Science (IAI S)

--- ---
Social/Behavioral Science (IAI S)

No Description Available
3.0
--- ---
Humanities and Fine Arts (IAI F)

--- ---
Humanities and Fine Arts (IAI F)

No Description Available
3.0
--- ---
Electives

--- ---
Electives

No Description Available
9.0

Semester Totals
18.0

Total Program Hours

64.0
Suggested Electives
RTV-155
Radio TV Announcing

RTV-155
Radio TV Announcing

The principles of broadcast announcing are discussed and are applied to reading commercials, news, voice tracking, sports, and on-air music announcing. Interviewing techniques and the relationship between the announcer and the public are included.

Course Outline

+		3.0
RTV-160
Radio Station Operation

RTV-160
Radio Station Operation

A practical demonstration course to begin "on air" work. In addition to air time, other duties such as news gathering, production, programming, etc. are assigned. Reading meters, filling out operating logs and editing audio are also incorporated.

Course Outline

+++		5.0
RTV-165
Broadcast Writing

RTV-165
Broadcast Writing

The principles of broadcast journalism and copy writing are presented along with oral style, editing, rewriting stories, and writing commercials that sell. The legal aspects of libel and slander are discussed.

Course Outline

+		4.0
RTV-175
Broadcast Sales

RTV-175
Broadcast Sales

Broadcast selling principles from the Radio Advertising Bureau are presented. Conducting a client needs analysis and servicing an account are stressed. Analysis of surveys is included. The Radio Marketing Professional national exam is given as part of the course.

Course Outline

+++		3.0
RTV-180
Basic TV Production

RTV-180
Basic TV Production

The course is designed to acquaint students with various aspects of professional TV studio production. Technical proficiency in basic camera operation direction and non-linear editing are stressed. Actual production of interviews, commercials, and news are included.

Course Outline

+		3.0
RTV-185
Advanced Radio Production

RTV-185
Advanced Radio Production

In this course students polish the skills and techniques of boardwork, announcing, voice tracking, news and sports writing, and production. The importance of promotion, management of station personnel, and programming a station for profit are stressed.


Course Outline

+++		4.0
--- ---
Any Approved Elective/Career Elective

--- ---
Any Approved Elective/Career Elective

No Description Available
3.0
 
Back to the top

Join Laker Nation

Take the next step.

Plan a VisitPlan a Visit
Plan a Visit
Request InfoRequest Info
Request Info
Enroll NowEnroll Now
Enroll Now
Explore CareersExplore Careers
Explore Careers