Students will gain experience with the equipment used in studio and on-location video productions and learn to work as a director, video editor, audio engineer, floor director, and camera operator. All coursework in this certificate program can be applied to an associate in applied science degree in Broadcast Communication.
Program requirements may change over time. Specific degree/graduation requirements are determined by a degree audit.
Emphasis is placed on all aspects of the broadcasting industry including history, digital radio, high definition television, programming, the FCC, advertising, and responsibility to society. A brief explanation of the technical operations of a station is presented.
The principles of broadcast announcing are discussed and are applied to reading commercials, news, voice tracking, sports, and on-air music announcing. Interviewing techniques and the relationship between the announcer and the public are included.
The course is designed to acquaint students with various aspects of professional TV studio and field production. Technical proficiency in basic camera operation direction and non-linear editing are stressed. Actual production of interviews, commercials and news are included.
The principles of broadcast journalism, copy writing, oral style, editing, writing effective commercial copy and libel laws are discussed for visual and audio productions.
Focuses on the fundamental principles and methods of selecting, analyzing, organizing, developing and communicating information, evidence and points of view to audiences.