| FIRST YEAR | ||
| First Semester | Hours | |
| CIS-099 | Introduction to Web Technology CIS-099This introductory course teaches web page design principles, including proper use of HTML5 and CSS3 and introductory JavaScript.
| 3.0 |
| BUS-142 | Introduction to Business BUS-142Covers the objectives, organization, and role of business in the free-enterprise system. The course is designed to provide an overview of the field of business and to provide a framework into which specialized fields may be studied.
| 3.0 |
| CIS-160 | Practical Software Applications CIS-160Provides an opportunity for students to learn computer concepts and to use word processing, spreadsheet, database management, and presentation software. (Repeatable 3 Times)
| 3.0 |
| BUS-247 | Principles of Marketing BUS-247Covers the selection of target markets; the controllable variables of the marketing mix including product, place, price and promotion; and the uncontrollable variables including legal environment, economic environment and cultural environment.
| 3.0 |
Semester Totals |
12.0 | |
| Second Semester | ||
| BUS-090 | Prin of Retailing ++++BUS-090Designed for those owning or planning to become owners of a retail business, those involved or planning to become involved in the management function of a retail business, and/or those desiring a general knowledge of retailing as an institution.
| 3.0 |
| BUS-091 | Prin of Advertising ++++BUS-091Provides an overview of integrated marketing communications, promotional strategy, research, creativity, the role of an advertising agency and other support organizations, media selection and assessment, ethical and regulatory considerations, and budgetary allocations.
| 3.0 |
| BUS-134 | Principles of E-Marketing +BUS-134This course is a study of how an organization develops and uses its website, e-mail, wireless communication, and social media efforts as part of an effective integrated marketing communication strategy.
| 3.0 |
| ITT-071 | Web Scripting I *ITT-071This course focuses on applying HTML5, CSS3, Javascript and JavaScript Frameworks for developing web applications and browser extensions. Students will learn JavaScript's latest features through experiential learning.
| 3.0 |
Semester Totals |
12.0 | |
Total Program Hours | 24.0 |