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Business Development (CRT.BUSDEV)

The Business Development program is designed to provide students with the background to successfully launch and then effectively manage a growing business enterprise. Courses have been carefully selected to provide students with a comprehensive level of exposure to the key areas associated with running a successful 21st century business including management, marketing, accounting, communication, and information technology. All of the courses satisfactorily completed in this certificate program will apply to the Associate in Applied Science degree with a major in Management.

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First Year
First Semester

COREBUS-142

Credit Hours: 3.00

CORECIS-160

Credit Hours: 3.00

COREBUS-095

-OR-
Credit Hours: 3.00

COREBUS-141

-OR-
Credit Hours: 3.00

First Year
Second Semester

COREBUS-251

Credit Hours: 3.00

COREBUS-247

Credit Hours: 3.00

CORECIS-099

-OR-
Credit Hours: 3.00

ELE--- ---

Credit Hours: 3.00

ELE--- ---

Credit Hours: 3.00

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Suggested Electives
BUS-134
Principles of E-Marketing

BUS-134
Principles of E-Marketing

This course is a study of how an organization develops and uses its website, e-mail, wireless communication, and social media efforts as part of an effective integrated marketing communication strategy.

Course Outline

3.0
BUS-090
Prin of Retailing

BUS-090
Prin of Retailing

Designed for those owning or planning to become owners of a retail business, those involved or planning to become involved in the management function of a retail business, and/or those desiring a general knowledge of retailing as an institution.

Course Outline

3.0
BUS-092
Principles of Selling

BUS-092
Principles of Selling

Covers the various aspects of the personal selling process including organizational buying motives, consumer behavior, approaching the customer, making the presentation, handling objections, techniques for closing the sale, and managing the salesforce.

Course Outline

3.0
BUS-290
Human Resource Management

BUS-290
Human Resource Management

Examines the managerial processes of planning, developing, and controlling human resources within the organization. Special emphasis will be placed on the areas of recruiting, selection, training, labor relations, salary, and benefit administration. Transfers as elective credit only.


Course Outline

3.0
BUS-200
Legal Environ/Business

BUS-200
Legal Environ/Business

An introduction to legal systems and law, especially the U.S. legal system. Business-legal relationships in the areas of criminal law, torts, product liability, and contracts are examined. Consumer, labor, and environmental law are studied.

Course Outline

3.0
BUS-089
Small Business Management

BUS-089
Small Business Management

Covers entrepreneurship opportunities and challenges facing small business managers including how to conceptualize a feasible business concept, develop a comprehensive business plan, obtain start-up capital, execute the firm's strategy, and maintain financial and inventory control.

Course Outline

3.0
×
Suggested Electives
BUS-134
Principles of E-Marketing

BUS-134
Principles of E-Marketing

This course is a study of how an organization develops and uses its website, e-mail, wireless communication, and social media efforts as part of an effective integrated marketing communication strategy.

Course Outline

3.0
BUS-090
Prin of Retailing

BUS-090
Prin of Retailing

Designed for those owning or planning to become owners of a retail business, those involved or planning to become involved in the management function of a retail business, and/or those desiring a general knowledge of retailing as an institution.

Course Outline

3.0
BUS-092
Principles of Selling

BUS-092
Principles of Selling

Covers the various aspects of the personal selling process including organizational buying motives, consumer behavior, approaching the customer, making the presentation, handling objections, techniques for closing the sale, and managing the salesforce.

Course Outline

3.0
BUS-290
Human Resource Management

BUS-290
Human Resource Management

Examines the managerial processes of planning, developing, and controlling human resources within the organization. Special emphasis will be placed on the areas of recruiting, selection, training, labor relations, salary, and benefit administration. Transfers as elective credit only.


Course Outline

3.0
BUS-200
Legal Environ/Business

BUS-200
Legal Environ/Business

An introduction to legal systems and law, especially the U.S. legal system. Business-legal relationships in the areas of criminal law, torts, product liability, and contracts are examined. Consumer, labor, and environmental law are studied.

Course Outline

3.0
BUS-089
Small Business Management

BUS-089
Small Business Management

Covers entrepreneurship opportunities and challenges facing small business managers including how to conceptualize a feasible business concept, develop a comprehensive business plan, obtain start-up capital, execute the firm's strategy, and maintain financial and inventory control.

Course Outline

3.0
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