Schedules Description



Principles of Marketing

Description:
Covers the selection of target markets; the controllable variables of the marketing mix including product, place, price and promotion; and the uncontrollable variables including legal environment, economic environment, resources and objectives, cultural environment and the existing business structure.
Term:
2019FA
Section:
BUS-247-1616
Schedule Type:
R
Location:
WEB
Course Type:
Web
Instructor:
Marcy Satterwhite
Meeting Info:
08/19/2019-12/06/2019 Lecture/Web Monday, Tuesday, Wednesday, Thursday, Friday , Internet, Room NET 303

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